Before the existence of webpages, printed materials used header text to introduce longer blocks of writing. But after the evolution of websites, header tags are one of the popular options out there. Interestingly, in the earlier days of search marketing, SEO experts used to wrap their page title in H1 tags.
Till date, the practice of using H1 tags has been quite popular. The H1 header is one of the most important SEO elements on any individual page of the website. Note that H1 tags are important to improve the user experience or UX of your site. And when the UX of your site improves, you rank higher in the SERPs.
For long, it has been a common practice for the SEO Services for using H1 tags. So with all these things, let’s take a closer look at the significance of H1 tags for SEO.
Why is an H1 Tag Crucial for Ranking Higher?
Understanding the meaning of a particular webpage is one of the most complicated tasks of search engines. To comprehend the meaning of the webpages, they utilise data from various signals. One of those signals is the title of the page, and the other is the H1 tag.
Note that search engine crawlers read the HTML code while surfing your site. What’s more, they also try to recognise the sentences enclosed in the heading tags. Nowadays, many SEO experts use keywords in the H1 tags so that search engines can better comprehend the page’s meaning.
H1 Tags Improve Accessibility
H1 tags, also known as headers, improve the accessibility of a particular webpage. For instance, screen readers can read HTML code and any text enclosed within HTML tags. What’s more, a visually impaired person can easily differentiate between the heading and the main content.
Headers can also simplify navigation which makes your webpage highly accessible. In simple words, with the use of H1 tags, you can greatly improve the user experience. And when UX of the site improves, you can always climb up to the top of SERPs.
Some of the Best H1 Tag SEO Practices
Here is the list of some of the best practices you need to follow with H1 tags.
- It is important to use keywords within H1 tags
- Avoid very long headings.
- The H1 tag should be different from the title of the main page
- It is important to use only one H1 tag per page
- The H1 tags you are using should match the user intent
- Ensure that H1 tag is visible to the users
- Make sure that you style your H1 tags differently from other headings
Always remember that the page title is more descriptive. Also, note that the page title frequently appears in the SERPs. It is important to know about the difference between the main page title and the H1 tag.
Dubai SEO Company is your suitable option when optimising your current site as per the best SEO practices. Contact them today for the best results.